Privacy policy

Privacy Policy

Last Updated: March 2026

At Store Forte, operated by Chapter II LTD, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit www.storeforte.com and purchase our wooden activity products.

This policy is designed to comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

To provide our services and fulfill your orders for custom-made furniture and toys, we collect the following information:

  • Identity Data: Name and title.

  • Contact Data: Billing address, delivery address, email address, and telephone numbers.

  • Financial Data: Payment card details (processed securely via our third-party payment processors; we do not store full card details on our servers).

  • Transaction Data: Details about payments to and from you and details of products you have purchased from us.

  • Technical Data: IP address, browser type and version, time zone setting, and location data.

2. How We Use Your Information

We use your data only when the law allows us to. Most commonly, we use it to:

  • Fulfill Your Order: To process payments, manage deliveries, and provide assembly instructions for your Swedish ladders or Pikler sets.

  • Customer Support: To notify you about changes to our service or update you on your order status via support@storeforte.com.

  • Legal Compliance: To comply with UK tax and business record-keeping requirements.

  • Marketing: If you opt-in, we may send you updates about new wooden toy designs or safety tips. You can opt-out at any time.

3. Data Security and Retention

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way.

  • Retention: We only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements (typically 6 years for UK tax purposes).

4. Sharing Your Data

We do not sell or rent your data to third parties. We only share data with trusted service providers essential to our operations:

  • Delivery Partners: Courier services to transport your goods to your UK address.

  • Payment Providers: Secure platforms (such as Shopify Payments, PayPal, Mastercard, Visa Card, or Google Pay) to process transactions.

  • IT Support: Providers who assist with our website hosting and maintenance.

5. Cookies

Our website uses cookies to distinguish you from other users. This helps us provide you with a good experience when you browse our store and allows us to improve our site. You can set your browser to refuse all or some browser cookies, but note that some parts of this website may become inaccessible.

6. Your Legal Rights

Under UK data protection laws, you have rights including:

  • Access: The right to ask us for copies of your personal information.

  • Rectification: The right to ask us to rectify information you think is inaccurate.

  • Erasure: The right to ask us to erase your personal information in certain circumstances.

  • Object to Processing: The right to object to the processing of your personal data.

7. Children’s Privacy

While we sell products intended for children, our services are directed at adults. We do not knowingly collect data from children under the age of 13. If you believe a child has provided us with data, please contact us immediately.

8. External Links

Our website may include links to third-party websites. Clicking on those links may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements.

9. Contact Us

For any questions regarding this Privacy Policy or to exercise your data rights, please contact our Data Protection Officer:

  • Email: support@storeforte.com

  • Address: 15 Walmesley Court Walmesley Road, Leigh, England, WN7 1YL